‘Throning’: The New Viral Dating Trend Elevating Social Status
Dating trends are ever-evolving, transitioning from friends setting up dates to the dominance of social media and dating apps, which have broadened the pool of potential matches. In this digital age, online dating has become the cornerstone of contemporary romance, giving rise to catchy terms like “boysober” and “masterdating” that have quickly captured online attention. Currently, Gen Z is at the forefront of the dating landscape, steering relationships towards new dynamics. Enter ‘throning’, a burgeoning trend where dating is more about enhancing social standing than fostering romantic love.
According to the New York Post, ‘throning’ refers to “dating someone who boosts your reputation (and, probably, ego) just by association.” This trend shifts the focus from building genuine connections to partnering with individuals whose social status can elevate one’s own visibility. Essentially, ‘throning’ involves placing a date or partner on a metaphorical throne to reap social benefits, sidelining the appreciation of their personal qualities.
The desire to date someone of higher social standing is not new. A study published in Science Advances revealed that users on dating apps often seek matches who are approximately “25% more desirable than themselves.” While expanding social circles through dating isn’t inherently negative, issues arise when relationships are used solely as tools for social advancement rather than being based on romantic interest, attraction, and affection—the fundamental elements of a healthy relationship.
In essence, ‘throning’ prioritizes influence and clout over shared interests, meaningful connections, and emotional intimacy, as reported by The Swaddle. Stacy Thomson, founder of the matchmaking app Reddi, shared her perspective with Indy100, stating that “Throning” is unlikely to provide “real fulfillment” in relationships. She explained, “While it may give temporary confidence or access to a particular social circle, a relationship primarily based on social status often lacks the depth and stability that come from shared values and emotional intimacy.”
Thomson emphasized the importance for individuals engaging in this trend to reflect on their motivations and consider the long-term effects on both themselves and their partners. “Ultimately, true fulfillment in relationships stems from authenticity and mutual respect,” she added.
As ‘throning’ gains traction, it serves as a reminder of the delicate balance between social aspirations and the foundational elements that sustain meaningful romantic relationships.